Monday, May 18, 2009

JVC New Urban Entertainment Centre Guadalajara, Mexico

JVC New Urban Entertainment Centre Guadalajara, Mexico














Redefining the meaning of entertainment in the 21st century, this project combines entertainment and commerce in new facilities based on the production
and exchange of knowledge, while incorporating the health of body and mind into the process. Different cultural and regional themes will be offered and
different guest architects are designing the 1,000-seat theatre, 700-seat cinema, 500-seat IMAX theatre, 7 restaurants, 7 bars/clubs, shops, fitness and pool area
and offices for research and technological development. The building consists of 5 major elements: ground plane, cinema blocks, shopping decks, sculptural
figures and roof. The ground plane is partially broken into the ground to create the central sunken plaza. The plaza contains the cinema blocks and provides
the main access to the multiple functions of the building. Still below ground, loft structures including park decks flank the cinema blocks and central plaza to
both sides and contain the shops, pool, fitness area and offices. Completion scheduled March 2011.

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